Sell Your Jewelry in Orlando, FL
Home of the Park Avenue Jewelers — an established US jewelry trade hub since 1960.
Updated July 31, 2026 · Pop. 1,948,155
A jewelry hub since 1960
Upscale Winter Park concentration. Tourism-fueled estate buyers and certified diamond specialists.
★ Winter Park's Park Avenue
What this means for Orlando sellers
- Higher offers. Buyers compete — offers typically 10–25% above suburban.
- Specialist categories. Estate, watch, and diamond experts side by side.
- Walk-in appraisals. Free verbal estimates in one afternoon.
- Secure transport. Armed lobby security and insured deposit boxes.
Three channels — pick the right one
Local pawn shops
Best for: Fast cash, gold by weight
In Orlando, pawn shops are licensed under Florida’s statute, verify ID, and require a 30-day holding period before resale. Typical offer: 40–60% of retail. Best under $1,500.
Certified jewelers & estate buyers
Best for: Diamonds > 0.5ct, signed pieces
Local jewelers in Orlando pay 50–70% of retail. Estate specialists may pay 70–85% for verifiable provenance (Tiffany, Cartier, Van Cleef). Free in-person appraisals.
Online buyers (insured mail-in)
Best for: Anything over $500 — highest offers
Online buyers pay 15–30% more than local Orlando options. Free insured FedEx kit, evaluation in 2–5 business days, free return if you decline.
Know your rights
| Jewelry sales tax | 6.00% |
|---|---|
| Gold bullion tax | Exempt |
| Pawn holding | 30 days |
| Pawn license | Yes |
| PM dealer permit | Required |
| Photo ID required | Yes |
What to expect in Orlando
Engagement Ring (1ct diamond)
Retail: $5,000–$8,000
Local resale: $1,500–$3,000
Online buyers: $2,500–$4,500
14K Gold Chain (1 oz)
Melt @ 2,417/oz pure gold
Pawn shop: $1,329–$1,692
Online buyers: $1,934–$2,224
Rolex Submariner
Retail: $9,000–$14,000
Local jeweler: $5,500–$8,500
Watch specialist: $7,000–$11,000
Tiffany Estate Necklace
Retail: $2,000–$5,000
Pawn shop: $300–$700 (gold weight)
Estate buyer: $1,200–$3,500 (provenance)